Our founder, Jared Williams started Fresh Fitness Food because he knew how hard it was to stay healthy on a tight schedule. For the time-poor, eating well wasn’t always convenient. Then we came along.

From producing 12 meals a day in a pokey Notting Hill flat, Fresh Fitness Food has grown into the UK’s #1 bespoke nutrition brand. Now we deliver cooler bags of nutritious food every single day, helping transform the lives of busy people, just like you.